Peace Love Juicy

Although I do not wear Juicy Couture, except for their amazingly soft and cute velour pants occasionally around the house, I am a fan of their advertising. I had recently seen their newest ad for their fragrance, Peace Love Juicy, and have noticed their ads in magazines. I think that they have a fun and flirty take on advertising and really know their target market. They create a fun girly world in each of their ads that is dreamy and adds a fantasy edge to the brand.